Twenty eager finalists will take to the stage of the Soweto, Johannesburg theatre on 28 November to compete for the coveted titles of #MissSoweto2020. The broadcaster, businesswoman, 2002 Miss South Africa runner-up, Bridget Masinga, will be one amongst judges of this pageant.
This event will be air live on Soweto TV so that everyone can be part of the excitement. The eagerly awaited annual event aims to encourage Soweten women to courageously define their space in the world. There will be the first, second Princes, Miss personality, Miss photogenic and people’s choice award.
A firm favourite on the Soweto social and entertainment calendar since 1979, the pageant will enter its fifth decade with a contemporary set. The headline sponsor of the event Mokhele Makhothi, says that this platform aims to give Soweten woman opportunity to create a public profile.
Makhothi is also the the Marketing Manager of White Star Super Maize Meal. He outlined that these finalists and other award winners are keen to use the opportunity Miss Soweto presents to create a public profile.
“It’s all about giving Sowetan women a platform to be bold, to take charge of their own lives, and to be a force for good in the community in which they live,” he said.
The 20 finalists will benefit from a total pageant experience sponsored by Avon, Even and Lovely, Eli Ball, Foschini, and Candi & Co. The finalists will go through a series of workshops to enhance their grooming skills. This pageant will hone their fashion sense, and train them in the finer points of etiquette and professionalism.
The reigning Miss Soweto, Musawenkosi Gumede, added and said that the pageant was an important turning point in her life. She stated that the pageant has set her on the path to becoming everything she can be.
“There have never been better opportunities for women. We’re defining our own reality and rising courageously to define our own space in the world. Winning the pageant was incredibly empowering for me and will propel my career forward for many years to come.” She said.
As part of community involvement, the White Star will invite fans around the country to help choose the people’s Choice Award. Voting will open on 27 October – 27 November, giving everyone a chance to make their selection.
To vote for your favourite contestant, simply say ‘hi’ on WhatsApp using the number 087 153 1007. They can also click through to the White Star online voting platform at https://bit.ly/WhiteStarWA. Fans are also urged to include the unique number allocated to their pick. They can vote up to five times per unique cell number.